Hi
friends…. This is new blog on categories of Graphic Designs. We are still
facing Covid19 situation and I would like to request all of you to take care
yourself as much as possible and follow all rules of our govt. COVID19
situations is getting worse in India & We all are moving from lockdown to
unlock but the situation is same. This blog is basically for creative ideas of
Graphic Design and what kind of topics we can choose in Graphics Designs. Graphic
Design uses visual compositions to solve problems and communicate ideas through
typography, imagery, color and form.
We
have divided all Graphics designs category in below 10 categories
· Visual
identity graphic design
· Marketing
& advertising graphic design
· Vector
based graphics
· Web
and UI design
· Publication
design
· Packaging
graphic design
· Motion
graphic design
· Environmental
graphic design
· Label
design
· Art
and illustration for graphic design
Though
they often overlap, each type of graphic design requires specific set of skills
and design techniques. Many designers specialize in a single type; others focus
on a set of related, similar types. But because the industry is constantly
changing, designers must be adaptable and lifelong learners so they can change
or add specializations throughout their careers.
1. Visual identity graphic design
Visual identity design is one of the most common types of
design. Visual identity graphic designers must possess a general knowledge of
all types of graphic design in order to create design elements that are
suitable across all visual media. They also need excellent communication,
conceptual and creative skills, and a passion for researching industries,
organizations, trends and competitors.
Visual identity graphic design
is the visual elements of brand
identity that act as the face of a brand to communicate those intangible
qualities through images, shapes and color.
Designers
that specialize in visual identity graphic design collaborate with brand
stakeholders to create assets like logos, typography, color palettes and image
libraries that represent a brand’s personality. In addition to the standard
business cards and corporate stationary, designers often develop a set of
visual brand guidelines that describe best practices and provide examples of
visual branding applied across various media. These guidelines help to ensure
brand consistency throughout future applications. Some examples like
Ø Card
designs
Ø Color
palettes
Ø Image
Libraries
Ø Logo
designs
2. Marketing & advertising
graphic design
When
most people think of graphic design, they think of designs created for
marketing and advertising. Marketing designers need excellent communication,
problem-solving and time management skills. In addition to being proficient in
several graphic design, layout and presentation apps, they must also be
familiar with production for print and online environments. Entry-level
positions in this area are a great way for new designers to learn processes and
acquire valuable skills and experience.
Companies
depend on successful marketing efforts to tap into their target audience’s
decision-making process. Great marketing engages people based on the wants,
needs, awareness and satisfaction they have about a product, service or brand.
Since people will always find visual content more engaging, graphic design
helps organizations promote and communicate more effectively. Some examples
like
Ø Postcards
and flyers
Ø Info
graphics
Ø PPTs
design for corporate world
Ø Magazine
and newspaper ads
Ø Posters,
banners and billboards
Ø Brochures
Ø Vehicle
wraps
Ø Email
marketing templates
Ø Menus
Ø Social
media ads, banners and graphics
Ø Banner
and retargeting ads
Ø Images
for websites and blogs
Ø Offer
images and banners
3. Vector based graphics
Vector artwork is a term that
describes any art made with vector illustration software like Adobe
Illustrator.
Vector artwork is built from vector graphics, which are images created with
mathematical formulas. In comparison, raster art (also referred to as bitmaps
or raster images) is created with colorized pixels. Enlarge pixel-based art in
a raster file too much and it looks jaggy, whereas you can enlarge vector art
to any size without negatively affecting its appearance. This resolution
independence allows vector art to be used in a variety of forms, from small
illustrations to massive billboards.
Due to the need for art that prints
at multiple sizes and responsive web designs that adapt to varying screen
sizes, vector files are a necessity of modern design. They create clean,
scalable images that allow for exciting visual possibilities with the added
bonus of functionality. Modern typography is almost exclusively created using
vectors.
Illustrator: Illustrators are often more
art-focused and create individual images, not an entire design. Illustrators
may produce individual pieces of vector art that can stand alone or be added to
another piece by a graphic designer. Some examples like
Ø Web
page design sections
Ø Theme
design (WordPress, Shopify, etc.)
Ø Game
interfaces
Ø App
design
4. Web & UI design
A user
interface (UI)
is how a user interacts with a device or application. UI design is the process
of designing interfaces to make them easy to use and provide a user-friendly
experience.
A
UI includes all of the things a user interacts with—the screen, keyboard and
mouse—but in the context of graphic design, UI design focuses on the user’s
visual experience and the design of on-screen graphic elements like buttons,
menus, micro-interactions, and more. It’s a UI designer’s job to balance
aesthetic appeal with technical functionality.
UI
designers specialize in desktop apps, mobile apps, web apps and games. They
work closely with UX (user experience) designers (who determine how the app
works) and UI developers (who write code to make it work).
Ø Web
page design
Ø Theme
design (WordPress, Shopify, etc.)
Ø Game
interfaces
Ø App
design
Ø Landing
Pages
Ø Mock
Designs
5. Publication graphic design
Publications
are long-form pieces that communicate with an audience through public
distribution. They have traditionally been a print medium. Publication design is a classic
type of design—think books, newspapers, magazines and catalogs. However,
there’s recently been a significant rise in digital publishing. Graphic
designers that specialize in publications work with editors and publishers to
create layouts with carefully selected typography and accompanying artwork,
which includes photography, graphics and illustrations. Publication designers
may work as freelancers, as creative agency members or in-house as part of a
publishing company.
Ø Books
Ø Newspapers
Ø Newsletters
Ø Directories
Ø Annual
reports
Ø Magazines
Ø Catalogs
Coming soon next blog : Top 10 Categories of Graphic Design part2
Thanks
Thanks